Consumer In-Store Digital Advertising

Through NRS Digital Media, you can reach the urban shopper with your brand messaging where they shop. With a network of over 12,000 digital screens your campaign can be seen by shoppers throughout their path-to-purchase and influence their buying decisions.

Shoppers of the NRS network of merchants are ready to buy and in-store advertising:

  • Encourages impulse buys
  • Introduces new products
  • Promotes current promotions
  • Supports cross-promotions
  • Reinforces messaging conveyed through other vehicles

The NRS point-of-sale data enables quantitative measurement against the campaign including:

  • Sales Lift
  • Source of Volume
  • ROI
  • A-B Testing