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NRS Digital Media transforms media planning with StrataSelect methodology
March 13, 2024
StrataSelect Enhances Resonance of In-Store Retail Media with Hyper-Targeting
Partner Spotlight – Bridg
Suzy Silliman, SVP Data Strategy and Sales recently sat down with Jared Luskin, Head of Platform and Media partnerships with Cardlytics/Bridg to talk about their Rippl platform, a newly announced partnership wi
NRSInsights joins Category Management Association (CMA/SIGMA)
National Retail Solutions, Inc. is pleased to announce that NRSInsights has joined the Category Management Association (CMA/SIGMA). With over 22K stores in its network, NRSInsights represents the broadest store
NACS 2023 SOI Forged a Clear Path for the Future!
NRS Insights was proud to exhibit again in the Technology Solutions Center at the NACS 2023 State of the Industry in Dallas last month. A special thank you to all who stopped by, both current clients taking adv
King Juice Company, Maker of Calypso Drinks, Leverages NRS Data to Unlock Opportunities to Drive Growth with Independents
The NRS data and insights team is excited to be working with the King Juice Company Inc, the producer of Calypso lemonades, a top performer in the fruit juice category within the NRS network. With many of the 1
What a Tobacco Flavor Ban Could Mean for California’s Independent Retailers
Voters in California passed Proposition 31 with 63% of the vote. This will ban flavored tobacco products from being sold within the state and will go into effect when the election results are certified in the c
Mammoth Takes the Heavy Lift out of Integrating Desperate Sales and Marketing Datasets!
Sleepless nights manually pulling different datasets together and producing your reports? Way too much time spent answering random, ad hoc questions of your data? Mammoth Analytics is a code-free data managemen
NRS Insights deliver a successful Education Session at NACS SHOW 2022!
NRS Insights SVP Data Strategy and Sales, Suzy Silliman and Director Scan Data Insights, Brandon Thurber delivered an educational session at the 2022 NACS SHOW in Las Vegas in October. The session, “AHA! Insi
Partner Spotlight – Facteus
Interview with Noel Bosco, SVP with Facteus By: Suzy Silliman Suzy sat down with Noel Bosco, a Senior VP with NRS data partner Facteus to discuss the partnership and how NRS data is being used by the Financial
Constellation Brands Gains Unique Insights Leveraging NRS Data
The NRS data and insights team is excited to be working with Constellation Brands, the producer of the #1 selling Beer brand in the NRS Network, Modelo Especial. With over half of the 15,500 NRS independents se
NRS welcomes rising CPG insights leader, Karl Nemitz, to the Data Sales Team
Karl has worked in the CPG industry for over 15 years, with an extensive analytical background, leveraging best-in-class data platforms to gain actionable insights and competitive advantages. While working with
2022 Mardi Gras Sales Outperformed Year-to-Date Trends in Urban Independent Convenience Stores
Mardi Gras, one of the most iconic celebrations worldwide, returned to New Orleans after a one-year hiatus and people across the U.S. were joining in on the festivities. Mardi Gras culminates on Fat Tuesday whi
SSI Announcement
NRS is pleased to announce that Strategic Solutions International (SSI), Chicago-based Category Growth Management & Insights firm specializing in multicultural beauty, is now a client of the NRS scan data.
Strong November for Independent Small Format Retailers
The U.S. Travel Association reported that Thanksgiving weekend travel almost returned to pre-pandemic levels, only 4% below 2019. Travel and the holiday shopping season usually means good news for the convenien
PARTNER SPOTLIGHT – Catalina
Interview with Sarah Sensibaugh the Director of Product Management By: Suzy Silliman Suzy: NRS is proud to be a Place-Based-Media-Partner with Catalina. I sat down with Sarah Sensibaugh the NRS project manager,
LABOR DAY 2021 – EARLY RESULTS SHOW STRONG INDEPENDENT C-STORE YEAR OVER YEAR GROWTH, EXCEEDING 2020’S UNPRECEDENTED HIGHS
National Retail Solutions, Inc. reported today that its network of over 12,000 independent small format convenience stores, liquor stores, and bodegas experienced a 9.4% growth in dollars sales and a 5.0% incre
Turning Point Brands licenses National Retail Solutions data and focuses on development opportunities with Independent Convenience Retailers
NRS is pleased to announce that Turning Point Brands has entered into a data license agreement for store-level point-of-sale scanner data for the independent Tobacco licensed retailers in the NRS Network. “Tu
Procter and Gamble renews their data partnership with National Retail Solutions to help fuel urban independent growth
NRS is pleased to announce that Procter and Gamble has renewed its data license agreement for store-level point-of-sale scanner data for urban, independent, high frequency outlets. “P&G is known for being
2020 Census Results confirm that the National Retail Solutions Network is more important than ever by Suzy Silliman, NRS Senior Vice President Data Strategy and Sales
The 2020 census results are in — and the biggest takeaways are: Сities/urban areas are growing ~ 9%. Hispanic or Latino demographic is the fastest growing ethnic group and grew by ~23% vs. non-Hispanic or La
Swisher International renews their data partnership with National Retail Solutions to expand their brand strategies with Independent Tobacco Retailers
NRS is pleased to announce that Swisher International has entered into a 2-year data license renewal for its point-of-sale scanner data from over 11,000 independent convenience and other small format outlets. &
PARTNER SPOTLIGHT – NielsenIQ
Interview with Chrissy Brogan the Director of Partner Acquisition for NielsenIQ Connect Partner Network By: Suzy Silliman Suzy: NRS is proud to be a data partner within the NielsenIQ Connect Partner Network. I
Deep Dive into 2021 YTD Cigarette Performance
NRS scan data was recently featured in the June edition of CStoreDecisions 2021 Tobacco Outlook. Through May 15, 2021, small format independent stores are seeing a 6% increase in cigarette sales YTD versus last
St. Patrick’s Day “Irish” Alcoholic Beverage Sales Surge in Inner-City Independents – One Year After COVID-19 was Declared a “Global Pandemic”
St. Patrick’s Day has the long-standing reputation for being the biggest single day for US alcohol consumption. COVID-19 put a damper on celebrations in 2020 – as that week coincided with the “pandemic”