The bodega is the life blood of New York City. With more than 8,000 bodegas in New York City’s five boroughs*, these independently owned neighborhood stores service the ~3.9MM** people within the borough limits. And more so than in any other metropolitan market in the...
NRS is pleased to announce that Swisher International has entered into a 2-year data license renewal for its point-of-sale scanner data from over 11,000 independent convenience and other small format outlets. “It is exciting to continue to work with Swisher to...
Interview with Chrissy Brogan the Director of Partner Acquisition for NielsenIQ Connect Partner Network By: Suzy Silliman Suzy: NRS is proud to be a data partner within the NielsenIQ Connect Partner Network. I sat down with Chrissy Brogan, the NRS partner manager, to...
NRS scan data was recently featured in the June edition of CStoreDecisions 2021 Tobacco Outlook. Through May 15, 2021, small format independent stores are seeing a 6% increase in cigarette sales YTD versus last year. This is impressive growth for stores that benefited...
The NRS Advertising and Data team is excited to announce the addition of Brandon Thurber as the Director of Media Measurement & Scan Data Insights. In this role, Brandon is responsible for measurement and other analytical capabilities associated with NRS Digital...
St. Patrick’s Day has the long-standing reputation for being the biggest single day for US alcohol consumption. COVID-19 put a damper on celebrations in 2020 – as that week coincided with the “pandemic” declaration and large scale stay at home orders being imposed...
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